The more time you spend thinking about how your trade show booth will actually be assembled, the happier you will be when you get to the show. Most trade show displays are built with very light material to save shipping costs and cut down on set up time. Being able to pre-assemble parts before they […]
I don’t go to a lot of trade shows, but I do know that the real deals are most likely to be made on the last day of the show. Whether you want to make a major deal or just buy the furniture from the booth, the last day of the show is when those […]
Trade shows have rules. Rules for exhibitors, rules for attendees, rules for vendors, rules, rules rules… The most complicated rules, and the ones with the strictest enforcement, usually come from the facility hosting the show. Sometimes they are clear, sometimes not. Some of the most important, at least when it comes to penalties for not […]
This post has nothing to do with tape. Still, we deal with trade show tips here, and sometimes you just need to get something off your chest. I am talking about trade show reps that sit in their booths, eyes glued to their phones. Total waste of manpower and all the expense involved in displaying […]
If you’ve displayed at least one trade show, you have, no doubt, watched a fellow exhibitor struggle with last minute “fixes” to their display. It happens to everybody, not just “newbies”. Nothing will make you a new friend quicker than a willingness to step in and lend a hand. A little tape helps too. Since […]
Most trade show floors are sealed concrete. They need to be able to stand up to forklift abuse and to thousands upon thousands of footsteps. The carpet you will probably be standing on is temporary and is taped to the concrete with double faced tape. There are lots of seams, since the carpet must be […]